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About us

Welcome to NU

Inspired by the story of Ella Akebasis, a young girl who fatefully saved her brothers life, from an incoming terror rocket attack in Israel, in 2005, we were inspired to the point that we took her story and printed on the inside of a t-shirt by the wearers heart, with the hope that whoever wears the shirt will carry the message and spread the story wherever they go. People worldwide came on board and wore the shirt and we realized the power and impact that design and clothing can have to spread important messages.

We work with start-ups, charities, entrepreneurs, creators and anyone who wants to get their story out in the most unique and impactful way for today's world. We allow you to create unique merchandising campaigns with your brand and story and our creative team adds the juice to get the word out to thousands of people worldwide. 

So, NU!? What's your story!?

About Us
About Us
About Us
About Us
We are based in Jerusalem, Israel but work with people in countries across the globe. We believe the world is small place and now is the time to explore and connect with what brings us together!